To change the genre, artist or mood, you can hit the DJ button at the bottom right of the screen. That’s all! The DJ will stream a lineup of personalize music alongside short commentary on the songs and artists. Go to your Music Feed on Home in the Spotify mobile app on your iOS or Android device. The new feature is “a generative, expressive and realistic AI DJ that delivers a personalized lineup of music and commentary to each user, for all those times you don’t know exactly what you want to hear,” Spotify chief R&D officer Gustav Söderström tweeted. 9.4K Save 712K views 3 months ago WSJ Spotify Tech Spotify is the leader in music streaming, thanks in part to its AI-driven recommendation algorithm. If you aren’t into the playlist that the DJ is playing, you can click on the “DJ” button to skip to the next genre or mood. The feature also constantly refreshes the lineup based on your feedback. To create the voice model for the DJ in its initial release, the company turned to its head of cultural partnerships, Xavier “X” Jernigan, who previously served as one of the hosts of Spotify’s first (and personalized) morning show, “The Get Up.” Jernigan’s voice is the first model for the DJ, and “we’ll continue to iterate and innovate, as we do with all our products,” Spotify said.īased on your music-taste profile, the Spotify DJ will scan new releases that it predicts you will like or resurface songs that you have had on repeat in the past. The feature uses an AI text-to-speech engine from Spotify’s Sonantic acquisition last year. Spotify says it put the AI tech in the hands of its music editors “to provide you with insightful facts about the music, artists or genres you’re listening to,” according to the company.Īlso, just like a human DJ, Spotify’s DJ provides ongoing commentary about the tracks and artists it’s playing. Using AI to patrol plagiarism in music isnt anything new, but Daniel Eks company, which has an estimated 35 market share in the streaming industry, believes it has created a harbinger. What’s different about DJ is that it combines Spotify’s personalization technology with generative AI through the use of technology from OpenAI (the company behind ChatGPT chatbot). The experience is a bit like tuning into the radio. Spotify, of course, already has numerous personalized-listening features built into the service, including with its Daily Mix and Discovery Weekly auto-generated playlists. potify users in the UK and Ireland can now use the app’s AI DJ to listen to an endless playlist of ever-changing music. Rihanna Streams Surge by 640% Thanks to Super Bowl Halftime PerformanceĪlgo-Rhythm: How I Learned to Stop Worrying and Love AI (Guest Column) Aisha Malik 3 days During Spotify’s second-quarter earnings call this morning, CEO Daniel Ek teased a few ways the streaming service could introduce additional AI-powered functionality. Spotify Podcast Reorg: Max Cutler to Exit, Julie McNamara to Assume Oversight of Licensed Exclusives Including With Joe Rogan
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